MadeBy explainer video for their new platform

MadeBy

Made-By came to us with a challenging script explaining Mode Tracker, their new online platform they were launching. The script, packed wall to wall with industry jargon, called for a simple, clean look to offset the dense information being delivered by the voice over. The 2D motion graphics style animation delivers a lot of information via easily digestible graphics helping the audience to understand their new system. This is a shortened edit.